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DIRECTORY WRITING for Mental Health Professionals

Stand out on Psychology Today.

Transform your Psychology Today profile into a client-attracting powerhouse with expert copywriting and strategic optimization.

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50+ Profiles Written

Built for mental health 

Personalized rewrites

Psychology Today Individual Profile Copy

Available at this price until end of March

We write your profile. You copy, paste, and publish.

Our team takes your scorecard and writes your entire Psychology Today profile - hook, ideal client, your approach, and your call to action. It's optimized with your niche and the way clients actually search.

Most providers see an improvement in inquiries within the first 2-3 weeks after updating their profile.

Full profile written by our team

Hook written to stop scroll in 2 seconds

Keywords naturally woven into copy

CTA written to make reaching out easy

Readable for stressed clients

Delivered within 48 business hours

One round of revisions included

Profile copy, one-time

$97

Real example- what changes

After a loved one dies, you’re faced with the challenge of adjusting to your "new normal", a life without this important person. All at once, you may feel sad, lonely, angry, helpless, shocked, scared, anxious and maybe even a little relieved (which throws a little guilt and shame into the mix). 

before

after

When someone you love dies, the world does not feel the same. Your body aches. Your thoughts feel foggy. Ordinary tasks take effort. Grief counseling can help you cope with the new normal, whether you are facing anticipatory grief or learning to live after a death. You do not have to grieve alone.

WHY PROFILE OPTIMIZATION MATTERS

Show up Psychology Today

01

Get Found by the Right People

Psychology Today's search algorithm rewards optimized profiles. By strategically selecting your specialties, treatment approaches, and keywords, we help you appear in searches from your ideal clients—not just anyone looking for therapy. The right people need to find you first before your profile copy can do its job.

03

Build Trust Through Expertise

Credentials alone don't build trust—how you communicate your expertise does. We help you showcase your knowledge and experience in a way that feels accessible, not intimidating. Potential clients want to know you're qualified AND that they'll feel comfortable working with you.

02

Make an Instant Connection

Most people decide within seconds whether to read your full profile or keep scrolling. Your opening paragraph needs to grab attention immediately by speaking directly to your ideal client's experience. We write copy that makes people think "This therapist gets me" from the very first sentence.

04

Differentiate from Other Therapists

There are likely dozens of therapists in your area with similar credentials. What makes someone choose you? We identify and highlight what's unique about your approach, personality, and the experience you create for clients. This is what turns "qualified" into "the right fit."

Let's See How Your Profile Scores

Not sure if your profile is working for you? Get a comprehensive analysis of your current Psychology Today profile with specific recommendations on how to improve it. We'll review your bio, specialties, photo, and more—then send you a detailed report with actionable steps to start attracting more ideal clients.

What you'll receive in 48 hours

A scored analysis across 6+ categories and a personalized written summary with your top priorities for improvement

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