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What You Need To Know About Google Business
Did you know that you can have a Google Business Profile even if you're a virtual business? Having a profile enhances your visibility, credibility, and client engagement. Why having a Google Business Profile is important Increased visibility: Even without a physical location, a GBP allows your business to appear in local search results, Google Maps, and organic search results. SEO Benefits: Google prioritizes businesses with GBP listings in search results, boosting your
Ethel Krivyan
Dec 3, 20252 min read


Free Event Checklist
Event Promotion Checklist (Per Workshop/Event) 8-12 Weeks Before Event Set early bird pricing deadline (6 weeks out) Create event page on website with clear outcomes attendees will gain Design promotional graphics (square for social, banner for email) Set up registration system with automated confirmation emails Identify CEU availability and add to all marketing materials Create a Facebook event Create an Eventbrite event Reach out to partners with listservs to send your fly
Ethel Krivyan
Dec 1, 20252 min read


5 Website Pages Costing You Clients
I've audited hundreds of therapy and coaching websites over the years, and I keep seeing the same pattern: beautiful websites that are missing the optimized pages potential clients, Google, and AI are actively searching for. The result? Lost leads, lower search rankings, and missed opportunities to connect with the people who need your help most. You can reply to this email with your website if you want me to review it for you before moving forward with adding more pages.
Ethel Krivyan
Nov 18, 20254 min read


Stand Out On Directories
Your directory profiles are costing you clients. Right now, potential clients are finding other businesses instead of you—and it's probably because your profiles aren't optimized. Here's the truth: most professionals leave thousands of dollars on the table by ignoring their directory presence. We analyzed over 50 profiles last month When we sent this email a few weeks ago, we were blown away by the response. So many of you reached out asking us to optimize your directory pr
Ethel Krivyan
Nov 18, 20253 min read


Turn Amazon Listings Into Selling Machine
Holiday Promotions Shop
Ethel Krivyan
Nov 18, 20253 min read


Holiday Promotions Shop
Holiday Promotions Shop
Ethel Krivyan
Nov 18, 20256 min read


Why Individual Service Pages Are Important for Your Website
Why Individual Service Pages Are Important for Your Website: Let’s talk about something that can make a big difference for your business!
Ethel Krivyan
Jan 28, 20253 min read


Why TikTok Is a Game-Changer for Mental Health Products
Why TikTok Is a Game-Changer for Mental Health Products: If you’re like me, you’ve probably noticed how much TikTok has exploded in the past
Ethel Krivyan
Jan 28, 20254 min read


5 Myths About Passive Income That Mental Health Professionals Need to Stop Believing
5 Myths About Passive Income That Mental Health Professionals Need to Stop Believing: In the mental health profession, the idea of passive i
Ethel Krivyan
Jan 2, 20254 min read


What Passive Income Looks Like in the Wellness Field
What Passive Income Looks Like in the Wellness Field: If you’re in the wellness world and wondering how to boost your income without alway
Ethel Krivyan
Nov 20, 20244 min read


How to Boost Your Bottom Line in the Wellness Field
How to Boost Your Bottom Line in the Wellness Field: If you’re in the wellness field, chances are you're passionate about helping people liv
Ethel Krivyan
Nov 20, 20244 min read


Should I Be Using Google, LinkedIn, or Facebook Ads?
Should I Be Using Google, LinkedIn, or Facebook Ads? Let’s dive into each platform so you can get a better sense of what to expect.
Ethel Krivyan
Oct 1, 20244 min read


How to Transition from a Therapist to a Coach
How to Transition from a Therapist to a Coach: A lot of therapists are making this move because it offers a ton of flexibility and opens up
Ethel Krivyan
Oct 1, 20244 min read


Passive Income Ideas for Therapists
Passive Income Ideas for Therapists
Ethel Krivyan
Aug 9, 20243 min read


How to Get More Private Pay Clients
How to Get More Private Pay Clients
Ethel Krivyan
Aug 9, 20244 min read


How to Leverage Meet Alfred on LinkedIn
How to Leverage Meet Alfred on LinkedIn: LinkedIn has become more than just a platform for job seekers and recruiters.
Ethel Krivyan
Jul 10, 20244 min read


How to Compete with BetterHelp
How to Compete with BetterHelp The mental health landscape has evolved rapidly in the presence of our newfound digital age. One of the biggest players in this space is BetterHelp , an online therapy platform that has gained immense popularity in the last few years especially. For those deeply involved in mental health services, the challenge of competing with such a giant can seem daunting. However, by leveraging niche treatments and focusing on personalized care, smaller pra
Ethel Krivyan
Jul 10, 20243 min read


5 Mistakes You're Making With Passive Income
5 Mistakes You're Making With Passive Income: So you've decided to join the income trend.
Ethel Krivyan
May 15, 20244 min read


3 Marketing Tools You Didn’t Know You Needed
3 Marketing Tools You Didn’t Know You Needed: Are you ready to revolutionize your social media and marketing game?
Ethel Krivyan
May 8, 20243 min read


Why You Need a Social Media Strategy FIRST
A social media strategy defines how your business will use social media, from what platforms you use, the type of content you post...
Ethel Krivyan
Feb 29, 20244 min read
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