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SEO & AI SEARCH OPTIMIZATION

SEO and AEO for mental health practices

Get found when clients search for someone like you. We build the SEO foundation that puts your practice in front of the people already looking on Google and in AI search tools like ChatGPT and Perplexity.

THE PROBLEM

You have a thriving practice.
The problem is no one can find it.

Your clients love you and you have availability. But when someone in your area types "therapist near me who specializes in anxiety," your name isn't coming up, and someone less experienced is getting that call instead. It's not that you're not good enough. Your website just isn't doing the work it should.

HOW WE WORK TOGETHER

Search changed in 2024. Most websites didn't keep up.

Your ideal clients aren't only typing into Google anymore; they're asking AI tools to recommend a therapist. If your site isn't built for both, you're invisible in half the places clients look. We build for both.

SEO - search engine optimization

GETTING FOUND ON GOOGLE

Ranking when someone searches "trauma therapist in [city]" on Google. Still essential, and still where the majority of new client inquiries come from.

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AEO - answer engine optimization

GETTING RECOMMENDED BY AI

Getting your practice cited when someone asks ChatGPT or Perplexity "who's a good therapist for postpartum anxiety near me?" AI pulls from sites that are structured clearly and written authoritatively.

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Ashley leads SEO at 
Mind Wellness Marketing

Every client's SEO and AI search work is handled by Ashley- from keyword research to on-page optimization, local SEO, and AI structure. She works only with mental health and wellness practices, so the strategy is built around your specialties, your ethics, and the way your clients actually search.

OUR PROCESS

Five steps to get found

01

Keyword research built for mental health

We find the exact phrases your ideal clients type, not generic terms, but searches like "EMDR therapist for complex PTSD" and build your content around them.

02

On-page optimization across your site

Page titles, meta descriptions, header structure, internal linking, image alt text- every page made readable and rankable for Google.

03

Local SEO and Google Business setup

If you see clients in person or within a region, local SEO is the fastest way to get found. We optimize your Google Business profile so you appear in map results.

04

Content that earns authority over time

We write and publish SEO-driven blog content that answers what your clients are already asking, building credibility with Google and positioning you as the expert in your niche.

05

AI search optimization

We structure your site and content so AI tools can read, understand, and cite it - with FAQ sections, clear service descriptions, and consistent language about what you do and who you help.

Website SEO Questions

Will the copy actually sound like me?

Yes, it's the thing we take most seriously. Our strategy worksheets and intake call are built to capture your voice and language, so we write in your tone, not ours.

Do I need to have a website already?

No. We deliver copy in a document that you can hand to a designer or paste into your platform when you are ready. A lot of clients hire us for copy first and then use that copy to brief their designer, which actually produces better websites because the design is built around the words rather than the other way around.

How long does the process take?

Most full website copy projects take two to three weeks from intake call to final delivery. Single page projects are typically one week. We give you a specific timeline before the project starts so you can plan around it and coordinate with your designer if needed.

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